RACHAEL GILBERT FLAGSHIP BOUTIQUE, PADDINGTON
April 12, 2012
It’s a privilege to be asked to conceive and create a fashion designer’s first store, helping them make their vision – literally – concrete. Our latest retail project is Rachael Gilbert‘s flagship boutique, in Paddington. When the pieces on display are in themselves so bold and vibrant, the store had to be a subtle backdrop. So we opted for a play on soft, muted colours and materials, but still with just enough reflection and shine to give it a jewel-like appeal. The result is a simple, elegant setting which both absorbs and projects the colour-ways and silhouettes of each new season’s collection – and creates a brand new playground for the growing number of dedicated Rachael Gilbert fans.